With just one hit in the form of Jaane Tu…Ya Jaane Na in Bollywood, Genelia D’Souza has become the darling of marketing houses. The rise of Genelia can be attributed to the absence of young girls in Bollywood. Off late, Bollywood is filled with 30+ ladies like Bipasha, Vidya Balan, Rani Mukherjee, Kajol etc. The news entrants like Andushka Sharma couldn’t create an impact and the vaccum is filled with Genelia. With the top position in TeFI (Telugu Film Industry) and in all over South India and a hit in Bollywood, she has become the new girl in marketing world.
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